Registration Deadline: October 15
Submission Deadline: October 31
Cost of Entry: 60 Euros until Aug 18; 90 Euros Aug 19-Sept 15; 120 Euros Sept 16-Oct 15
The city is very aware of its cultural potential and has various tourist offices. That said, many visitors come to Basel to see it’s art alone and don’t want a traditional tourist service that will tell them where to sleep, where to eat and what to visit. The visitor that comes to Basel to view its art is culturally well educated and won’t be satisfied with just seeing the main collections. They are not your ‘typical’ tourists – they want to dig deeper and avoid clichés.
With this in mind, the directors of Basel’s museums and private collections have decided to get together and invest in the Basel Pavilion of Culture. The pavilion will act as information point for these ‘art tourists’, where they will be able to find out about what’s on offer and organise their visits accordingly. They will also be able to buy multiple passes to the venues amongst other services designed to streamline their experience.
Therefore the Basel Pavilion of Culture will not just be a mere information point, but an experience within itself. The space will allow be able to host cultural events such as receptions, talks and small exhibitions among others.
The Basel Pavilion of Culture will therefore be a tool that saves time, money, and makes the visitors’ trip more fulfilling. For the museums themselves, the pavilion means elevating the number of satisfied visitors (given that each one will be directed to the collection he/she is really interested in) and also a place of consolidation, not only within Basel itself, but also inside the global art world.
For more information, visit the competition site here.